Claim your Facebook Vanity URL (Username)

You would be surprised how many clients I have worked with that have 1000+ Facebook Page likes
but still haven’t claimed a vanity domain (e.g. www.facebook.com/YourChosenName). Search engine algorithms heavily weigh URLs, so include your brand name. If your primary brand name is
claimed, add a keyword to your brand name when you claim your Facebook Page URL.
EXAMPLE: The #1 option for our brand was the username/vanity URL www.facebook.com/coursenvy
If www.facebook.com/kalandemy was taken, the next best option is to include a keyword for easy
discovery in Facebook and Google searches. Such as www.facebook.com/kalandemy-marketing